Visit Kitsap Peninsula (VKP) is an economic development organization responsible for promoting the Kitsap Peninsula region to attract and educate travelers and planners that in turn generate retail sales and tax revenues for businesses and local, state and federal governments. Over the past several years, the VKP, using a consistent branding message, has successfully demonstrated that what is good for the environment is good for the economy. The VKP website provides information and links to economic data, reports and trends that confirm how important Kitsap's tourism industry is to our economic development, job creation and retention.